The e-commerce email gallery

Your swipe file for e-commerce email.

See how Gymshark, Olipop and 5,300+ DTC brands write the emails that convert. Track your competitors, save the best, and plan your next campaign.

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Free forever · No credit card · 112,000+ emails, updated daily

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Featuring brands you know

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Browse 112,000+ e-commerce emails. Click any one to open it. Free, no sign-up to start.

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112,000+ e-commerce emails. Free to browse.

Browse the gallery

Competitor tracking — free

Track any brand you compete with.

Follow a brand and every new send shows up in your Following feed. For anything we don't cover yet, you get your own tracking inbox address. Other tools sell this as their product — in Mailpotion it's free.

Start tracking

Follow any of 5,300+ brands

Your own tracking inbox for the rest

Free forever

Your tracking inbox

you@·········.comCopy

Following

Olipop

New send · 2h

Following

Gymshark

New send · 5h

Following

Magic Spoon

New send · 1d

Following

Curated

The good emails. None of the noise.

Staff Picks is a one-click view of the library: hand-picked by email experts, so you study the gold standard, not random sends.

See staff picks

Nest New York

Staff pick

True Botanicals

Staff pick

Ooni

Staff pick

D.S. & Durga

GIF

Staff pick

Strategy

See what they send, and why it works.

Brand pages show every send, the cadence behind it, and even the ESP powering it. Editorials from email experts break down the thinking, so you can apply it to your store.

Read the strategy

Gymshark

gymshark.com

Following

Tracked emails

1,143

Detected ESP

Klaviyo

Sending cadence

~5 / week

Latest seen

2h ago

Editorial

When the brand drops hit send, and why timing beats volume

Read

Study the best. Track your competitors. Plan your next campaign.

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Boards & team

Plan your next campaign together.

Save the best to boards, build your feed, and share a board with anyone by link so your whole team plans from the same inspiration.

Explore boards

Q4 inspiration

24 saved emails

Shared via link

Share board

The brands in your swipe file

and 5,300+ more, with new emails landing daily.

Free forever

Start your swipe file. Free.

Browse 112,000+ e-commerce emails, track your competitors, and share the best with your team.

Browse the gallery

Free forever · No credit card

Questions

Yes. Every gallery feature is free, forever, including team boards. No trials, no locked features.

Follow any brand in the library and their new sends appear in your Following feed. You also get a personal tracking inbox address — subscribe any newsletter to it and those emails flow in too.

Other tools sell competitor email tracking as their whole product, on a monthly subscription. In Mailpotion, tracking any brand — including their send cadence and the ESP behind it — is part of the free gallery.

No. The Gallery is free and standalone. Connecting Klaviyo unlocks the paid Mailpotion platform later.

Our team of email experts hand-picks the best, so you study the gold standard, not noise.

Fresh from the library

Drag to explore

Ooni