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Platform
Products
Campaign Planner
Plan, write, design, and schedule campaigns that convert.
Drafts from your dataScheduled in Klaviyo
Explore →
AnalyticsWhat drives revenue.Context EngineYour brand and data, behind every send.
Flow PlannerSoonNot available yet.
For agencies
Better results for clients.
Expert-level email and SMS across every account, in a fraction of the time.
Mailpotion for agencies →
Why Mailpotion
Who we areBuilt by ecom operators.We ran the brands, hit email's ceiling, built the fix.TobiasFernandoEmilianoHanin4 countries · 1 teamOur story →What we believeHuman brilliance, amplified by AI.AI on its own produces a lot of average work. What makes it great is the people directing it, and a system built to keep you in control.Read our philosophy →
Why emailWhy your email program plateaus:The personalization trap.Email isn't slow. Your process is.Good-looking ≠ high-performing.Read the full guide · 12 min →
GalleryFree
Gallery · FreeSee what's working across 5,300+ brands
Get inspired by real brand emails.Track competitors and any brand.Spot trends in your niche.
View the Gallery →5,300+ brands·114,000+ emails
Magic Spoon emailEight Sleep emailLiquid I.V. email
The strategy behind them
The anatomy of a winning win-backTeardown · 6 minWhat top brands send on BFCMEditorial · 8 minSubject lines that actually openGuide · 5 min
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Wildgrain · Bakery
Hero · loaf
The sourdough is back in stock
ReorderMade with Mailpotion
Ember · Outdoor
Hero · jacket
Cold nights. Warm layers.
Shop nowMade with Mailpotion
Brightside · Coffee
Gift kit
Father’s Day, sorted
Gift itMade with Mailpotion
Private beta · early pricingBuilt for Klaviyo

Grow email revenue,
not your team.

Plan, write, design, and schedule email and SMS campaigns built to convert. All in one place, from your own data.

Get $25 in bonus credits at launch.
I send my email on
Wildgrain · Bakery
Hero · loaf
The sourdough is back in stock
ReorderMade with Mailpotion
Maru · Skincare
Product grid
Your routine, restocked
RefillMade with Mailpotion
Field & Co · Home
Cart shot
We saved your cart
Finish orderMade with Mailpotion
Wildgrain · Bakery
Hero · loaf
The sourdough is back in stock
ReorderMade with Mailpotion
Maru · Skincare
Product grid
Your routine, restocked
RefillMade with Mailpotion
Field & Co · Home
Cart shot
We saved your cart
Finish orderMade with Mailpotion
Ember · Outdoor
Hero · jacket
Cold nights. Warm layers.
Shop nowMade with Mailpotion
Brightside · Coffee
Gift kit
Father’s Day, sorted
Gift itMade with Mailpotion
Lumen · Candles
Hero · candle
A new scent just dropped
Smell itMade with Mailpotion
Ember · Outdoor
Hero · jacket
Cold nights. Warm layers.
Shop nowMade with Mailpotion
Brightside · Coffee
Gift kit
Father’s Day, sorted
Gift itMade with Mailpotion
Lumen · Candles
Hero · candle
A new scent just dropped
Smell itMade with Mailpotion
On-brand, automatically
your voice · your look
Beautiful and conversion-built
01·The loop

Every send makes the next one better.

Mailpotion runs your whole email loop, and compounds it: sharper insight, better sends, more revenue — with less of your time each cycle.

Analyze
Know what's working without building a single report.
Plan
Your calendar fills itself. You approve instead of brainstorm.
Create
Copy and design done before you'd have opened a doc.
Learn
Every send teaches the next one. Automatically.
Email · & · SMS
Your revenue
email as usual
learned: subject style
learned: send timing
learned: winning layout
Analyze
Plan
Create
Learn
02·Creation

Built on your brand, and what works.

Watch a campaign come together. Strong from the very first send, on proven best practices and industry benchmarks, before you have history of your own.

PLAN
03·Campaign Planner
Flagship

From blank calendar to scheduled send, in 15 minutes.

Mailpotion plans your calendar from your own data, writes and designs every campaign, checks it against your rules, and schedules it into Klaviyo. You approve at every step.

See how the Campaign Planner works
yourstore.com
PlanContentDesignApprovals
Scheduled in Klaviyo
Your revenue18%

Analytics

Live

Finally see what's actually driving your email revenue — every campaign, flow, link, and product, with receipts.

Explore the analytics suite
The engine underneath

All of it runs on your Context Engine.

The deep context Mailpotion builds from your store, your past sends, and your brand — the reason output starts strong on day one and keeps sharpening.

See how it works
Coming soon

Flow Planner

Build your highest-impact flows — welcome, abandoned cart, win-back — and let continuous optimization keep lifting them long after they go live.

And on the side
Free tool

The Gallery — see what 5,300+ brands are sending.

A free, browsable library of real emails from real brands — not our work, the market's. Study your competitors, spot what's working in your niche, and bank inspiration for your own calendar.

Get inspired by real brand emails.Track competitors and any brand you care about.Spot trends in your niche, as they happen.
Browse the gallery →5,300+ brands·114,000+ emails
For agencies

Better results for clients. Better margins for you.

Consistent, expert-level email and SMS across every account, produced in a fraction of the time. Every client gets your best work.

Mailpotion for agencies
BBrightside CoffeeOwner
BBrightside CoffeeOwner
EEmber OutdoorAdmin
FField & CoMember
LLumenOwner
WWildgrainMember
Add a business
5 businesses
Why Mailpotion

Opinionated software, from email people.

We think most email tools optimize for the wrong thing. Read what we believe, how we work, and where this is going.

Why MailpotionOur philosophyOur story
Early access

Be first to use Mailpotion.

Join the waitlist for early access. We welcome a new group every week.

Get $25 in bonus credits at launch.
I send my email on
or browse the gallery first
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EMAIL & SMS SUPERPOWERS

Email and SMS that grow revenue, built on your brand and your data.

Platform
Campaign PlannerAnalyticsContext EngineFlow Planner · soon
Gallery · free
What's insideBrowse all emailsBlog
Why Mailpotion
Why Mailpotion?Our philosophyOur story
Get started
Join the waitlistSign inFor agencies

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